NEWS
StrandVision signage
makes the wait wor
In an attempt to grab the most effective way to communicate with its customers at Morgantown, West Virginia, leading drug store King Drug & Home Care turned to digital signage major StandVision LLC, Eau Claire. A 26’’ flat screen installed at waiting area of the drug store displays quite an entertaining series of vignettes including product information, local and national news, weather as well as informative King Drug & Home Care videos.
Beyond the traditional in-store signage and advertising, the system meets King Drug & Home Care’s requirement for an innovative and non-intrusive way to interact with its customers. Commented Richard Mabrey, system support specialist of King Drug & Home Care, “StrandVision provides an inexpensive way to distribute timely, professional advertising and information right in the store. It’s a great way to let our customers know about other King Drug and Pro-Care Home Health products and services.”
King Drug & Home Care is planning to expand the digital signage system to its other stores by taking advantage of StrandVision’s web-based approach. Plans include adding digital signs at other store locations and even pharmacy drive-ups to show a combination of corporate-wide and location-specific digital signage slides and videos. “StrandVision’s capabilities keep customers engage to what King Drug & Home Care wants to inform them,” said Mike Strand, founder and CEO of StrandVision.
Next News ››
Event & Exhibitions
NXTcomm08
Innovation is the ultimate solution
Attended by 500 exhibitors from all over
the world, NXTcomm08 was held from
16-19 June 2008 at Las Vegas Convention
Center, Las Vegas. The four-day signage
event delivered a future vision to serve
as epicenter of the communication
industry.
New Products
Optoma introduces
world’s first
Pico handheld
projector
Do you believe that pictures on your mobile phone
could blow up to 100 times using a handheld
projector? It is now an easy practice because
Optoma has introduced the first Pico projector
based on DLP Pico chipset, which is an ideal
companion to ultra-portable media devices, such as
iPods, PDAs, smart phones, digital cameras, etc.
Editorial
Sky is the limit!
Lo and behold! Digital era is ushering in full swing. Always expect unexpected trends and technologies in this Greenfield industry, as sky is the limit for new developments in digital signage media.
|
